ASE Custom Motorcycles ("we", "our", or "us") is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use and protect your personal information when you visit our website, contact us or engage our services.

ASE Custom Motorcycles is a UK-based business specialising in bespoke motorcycle engineering, fabrication, product development and prototype services.

If you have any questions regarding this Privacy Policy or your personal data, please contact:

ASE Custom Motorcycles

Email: andy@asecustommotorcycles.co.uk

We may collect and process the following information:

• Name
• Email address
• Telephone number
• Postal address
• Motorcycle or project details
• Any information submitted through our contact forms, email correspondence or social media channels

When you visit our website, we may collect:

• IP address
• Browser type and version
• Device information
• Pages visited
• Time spent on the website
• Referral sources

This information helps us improve website performance and user experience.

We use your information to:

• Respond to enquiries and quotation requests
• Communicate regarding projects and services
• Provide customer support
• Improve our website and services
• Meet legal and regulatory obligations
• Prevent fraud or misuse of our website

We will only process your personal information where we have a lawful basis to do so under UK data protection legislation.

We will only send marketing communications where you have provided consent or where we have a legitimate business reason to do so.

You may request to stop receiving marketing communications at any time by contacting us directly.

We do not sell, rent or trade your personal information.

We may share information with trusted third-party service providers where necessary to operate our business, including:

• Website hosting providers
• Email service providers
• Analytics providers
• Payment processors
• Professional advisers such as accountants, insurers or legal representatives

Any third parties are required to process your data securely and only for legitimate business purposes.

We will retain personal information only for as long as reasonably necessary to:

• Provide services
• Fulfil contractual obligations
• Comply with legal requirements
• Resolve disputes

When information is no longer required, it will be securely deleted or anonymised.

Our website may use cookies and similar technologies to improve functionality, monitor website performance and understand visitor behaviour.

You can control cookies through your browser settings. Disabling cookies may affect the functionality of certain areas of the website.

Under UK data protection law, you have the right to:

• Request access to your personal information
• Request correction of inaccurate information
• Request deletion of your information
• Restrict or object to certain processing activities
• Request transfer of your data where applicable
• Withdraw consent where processing is based on consent

To exercise any of these rights, please contact us using the details provided above.

We take reasonable technical and organisational measures to protect personal information against unauthorised access, loss, misuse or disclosure.

While we take security seriously, no method of internet transmission or electronic storage can be guaranteed to be completely secure.

Our website may contain links to external websites. We are not responsible for the privacy practices or content of third-party websites and encourage users to review their privacy policies separately.

We may update this Privacy Policy from time to time to reflect changes in our business, legal obligations or website functionality. Any updates will be posted on this page.